⏱️ Estimated time: 5 minutes
👤 Role: E-commerce Manager, Marketing Admin, Property Administrator
What you'll learn:
How to create and name a new voucher category to organise your digital storefront.
How to upload high-quality category imagery and apply custom focal points.
How to configure category-wide settings, terms, and postage logic.
How to locate the direct URL for targeted marketing campaigns.
Use this process whenever you need to group related voucher products together (such as "Spa Days", "Dining Experiences", or "Monetary Vouchers"). Categorising your products makes it significantly easier for customers to navigate your storefront. It also allows you to apply shared terms and conditions or specific operational rules to an entire group of vouchers simultaneously, saving you manual setup time.
Log in to your Gifted platform.
Prepare your category description text.
Ensure your category image is ready in standard JPEG format and is under 100MB in size.
Log in to your Gifted platform dashboard.
From the left-hand menu, click Vouchers to expand the section.
Select Categories and then click the Create a Category button in the top right.
Add a clear, customer-facing name for your category in the designated field.
Include a short description if this category is going to appear live on your storefront, explaining what types of experiences guests can find here.
Upload an image by clicking Choose File and selecting your prepared JPEG file.

Important Notice: An image is strictly required if your property uses a fluid storefront layout, or if you plan to display category images on specific offer landing pages.
Use the visual tool to select a focal point for the image, ensuring the graphics crop beautifully across mobile and desktop devices.
Scroll down to configure your category settings. Add general terms and conditions here; these will automatically apply to all vouchers nested within this category unless you manually override them at the individual voucher level.
Enter a Redemption Telephone Number if this category requires a specific internal department to handle bookings (for example, a direct line to your events or spa teams).
Set the Postage Weight to ensure physical delivery charges calculate accurately at checkout if vouchers in this category are printed and posted.
Toggle Contains Monetary Vouchers to On if the items in this group hold a generic cash value rather than a specific experience.
Toggle Prevent voucher extensions to On if the vouchers in this specific category must never be eligible for automated expiry extensions.
Click Save to finalise and create your new category.
Navigate to your live storefront once the category is saved and contains active vouchers.
Click into any voucher that belongs to your new group and select the sub-header which displays the Category name.
Copy the full address from your web browser's URL bar. You can now use this direct URL for social media links, email newsletters, or website redirections.

Keep your category descriptions concise but enticing to encourage browsing.
Periodically audit your categories to make sure seasonal experiences (like "Christmas Gifts") are hidden or updated when no longer relevant.
If you run into any formatting issues or need assistance setting up advanced routing rules, the Journey Support Team is available via live chat on our support portal or at support@journey.travel.